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Published: 01/Jan/2008
Source: Business Times Online
By Jeeva Arulampalam
TELEDIRECT Telecommerce Sdn Bhd expects up to 15 per cent profit
contribution from its new unit, Teledirect Consulting, said its top official.
"We are forecasting 10 per cent to 15 per cent of our profits
will come (from Teledirect Consulting) as early as 2009, since 2008 will be the
first year of its operation," Teledirect Telecommerce chief executive officer
Laurent Junique told Business Times in an interview.
The consultancy unit, which began operations in October 2007, will provide five
core services including strategy and business development, analytics and
database optimisation, product development, campaign management and regulatory
compliance.
The unit's dedicated specialist team, focused on profit delivery, is expected
to grow threefold to 20 specialists by the end of 2008, said Teledirect
Consulting business director Jeffrey Manuel.
"What we can bring to our clients is an incremental profit
growth of between RM15 million and RM100 million within five years," he
said.
Manuel said the consultancy will provide clients with a
five-year financial plan that consists of revenue and bottomline profitability.
Meanwhile, Junique said Teledirect Telecommerce is close to
securing two new contracts.
Its clients include 10 insurers, two takaful providers and 11
banks. It began Malaysian operations in 2001 and provides call centre services
around the region.
While the Teledirect group has also a presence in Hong Kong, Thailand and
Singapore, Teledirect Consulting is the group's first consultancy unit and will
target the local mass market that earns below RM180,000 per year.
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